Here are 5 Reasons You May Not Have Considered

The European Union (EU) took steps to ensure the privacy and data protection of its citizens by passing the General Data Protection Regulation (GDPR). Now, it is up to every organization that has over 250 employees that collects and holds personal data belonging to EU users to provide a high level of protection of that data, regardless of where the company is physically located.

That’s right, even if your business is not located in the EU, you may still need to be compliant with the GDPR mandate.  The deadline for compliance is less than a month away; May 25, 2018.  If you don’t think this applies to you, you probably should still pay close attention and work toward compliance.

This article is not about HOW to comply, it is about WHY you should comply.

Truly there are very few companies that don’t need to comply as nearly every business has some form of database with user information and most have multiple databases.  If you engage in any of the below, you probably need to pay attention:

  • Ecommerce
  • Health Agencies
  • Employers
  • Marketers
  • Any company with a CRM
  • Any company with an employee database

Here are five reasons you may have not considered:

  1. It’s the right thing to do. It makes good business sense to safeguard your user’s data and the GDPR is a sensible guideline;
  2. Don’t get caught with your pants down, even if you don’t currently fall into the category of needed to comply, you may soon and without notice;
  3. Proving you take user’s privacy and data protection seriously instills greater consumer confidence in you;
  4. The EU is the first to pass such a mandate, but other countries are likely to follow. Get a leg up!;
  5. Marketing to consumers that you care enough to be GDPR Compliant may bring in more business!

 

As stated at the beginning, this article is not about HOW to comply.  For more information on who needs to comply and what is necessary, please visit EUGDPR.org

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